The Sandler Difference

Sandler Training recognizes and capitalizes on the power of reinforcement. Understanding and implementing a complex set of human attitudes, behaviors and selling techniques is not a “quick fix” solution that can occur in a one-day seminar. These are sustained changes that produce lasting results through the use of participatory and recurring training and strategic business development programs.

Through continued support and follow-up sessions, Sandler Training helps sales professionals and management executives fulfill personal and organizational goals, from initial hiring decisions to performance evaluations, from building and executing strategic sales plans to motivating people to achieve them, from understanding information technologies to tailoring these powerful tools to support clients’ specific opportunities.

Improving the skills and work of an organization’s managers is one of our top priorities. We understand that business success is linked to the effectiveness of your upper- and mid-level managers. Our management solutions help your managers grow into more effective communicators, better mentors and coaches as well as learning to become managers of change.

Using our unequalled network of 220 Sandler Training centers in North America, South America, Europe, Asia and Australia, Sandler can customize our proven, supportive, reinforcement-based approach to help you at basic and advanced levels.

Quote I am in my fifth month of the one-year Sandler Sales Training program you conduct. The money I am investing in this training is the best money I have ever spent. As a professional facilitator and consultant I have worked hard over many years to cultivate and hone my presentation skills, and to develop techniques for encouraging individuals in confronting sensitive subjects. Consequently, I know it is not easy to handle presentations and discussions that address deep seated emotional resistance to such topics as call reluctance, cold calling, behavior change, unproductive beliefs, and fear in general. You are masterful at leading sessions that respect your clients' feelings, yet also challenge us to stretch and grow through expanded awareness, and by participating in exercises that always illustrate empowering behaviors and techniques. The Sandler Sales Training program is excellent, presenting an overall system that has obviously been refined through many years of research and experience. We examine and discuss Attitudes, Behaviors, and Techniques that all significantly improve our ability to serve our prospects in a sales role. However, what I have found to be most beneficial to me personally is the way you weave in stories of your own broad backgrounds and experiences. You share personal successes and failures that humanize the lessons and encourage us to embrace our own weaknesses as well as our strengths. While the Sandler Sales Training program is the map of the wilderness, you serve as a masterful guide through that wilderness. I have learned much and look forward to more growth over the next 7 months. Your dedication to serving each of us is obvious. I sincerely appreciate your competence and your professionalism. However, your roles as mentors and trusted advisors transcend the conventional model of a "trainer." Quote

Carl E. DeVilbiss, PE Facilitator, Consultant